Five years on, the Dis-Chem Foundation is keeping true to its pledge to donate blankets to various charities and non-profit organisations ahead of the winter months.
This year 5200 blankets are prepared to be distributed to 33 organisations nominated by Dis-Chem’s Facebook followers and Dis-Chem Pharmacy staff. The charity organisations range from old age homes to children’s homes and animal shelters.
“Every year that we have ran these initiatives; we get overwhelmed by the reaction of the communities we help. The sheer gratitude we receive is so pure, and it reminds us how important the Dis-Chem Foundation is,” says the Foundation’s Sherry Saltzman.
Last year the Dis-Chem Foundation reached out to its network of Facebook followers and staff to nominate needy charities and organisations who would benefit from a blanket donation, and based on its success, we repeated the same process this year. “Our own Dis-Chem customer community is vitally important to us as it is their purchases that are helping us to fund our initiatives, so it makes sense for them to have a say in the donation nominations,” Saltzman says.
“The COVID-19 pandemic is still very much with us, and with the winter months approaching, the risk of getting sick is higher. Everyone deserves to have a warm winter as possible, which is why even the smallest contribution goes a long way,” concludes Saltzman